AppSmith killed it!
Not yet, but soon!
How do we get this done?
Data, Automation, Engineering and Growth
Our product building and growth chops enables us to work across the funnel and drive outcomes, not just outputs.
- IRL and Virtual Events
- Running events is a great low touch way to build a community of developers, PMs and founders. One gap that we observed is partnering with the right peers to get a cross pollination of audience.
- Outreach (On Scale)
- Email, LinkedIn outreach are cost effective ways to get in touch witht the right people. We have a system to do this on scale and identify who might be users, buyers and champions.
- Community Building
- Building, maintaining a thriving community across the world is hard. But done right, the community does most of the ehavy lifting for us by running events and spreading the word.
- Memes Led Marketing
- Memes talk directly to the pains of the users without being too formal. Done at the right frequency, platforms like twitter are very rewarding. We have some great in-house memers who can do just that.
- Mini Tools
- Mini tools are 10x more powerful than free trials. We can identify and vuild a free mini web app or tool that solves a super-specific problem and subtly shows our product’s technology.
- Competitor Campaigns
- Running campaigns positioning against competitors is a great way to get a slice of their users or potential users with similar intent who might be searching for the same solution.
But, before we start...
The onboarding that we need
Data health
Brand Guidelines
Tone of voice, colors, fonts, logos and other Dos and Don'ts.
Current experiments
Ongoing experiments in the pipeline. What are the hypotheses? What are the results.
Existing milestones
What are some of the milestones that exist as of today. How can we connect new experiments to existing milestones?
Just simple evidence backed growth.
Creating a compounding growth culture is unique for every business.
No cookie cutter frameworks or rocket science.